Office building to be built near new Winston-Salem stadium

WINSTON-SALEM — A six-story office building will be the first phase of mixed-use development outside Winston-Salem’s new downtown baseball stadium, team officials announced Tuesday night.

At a reception for about 200 business leaders in the city, Billy Prim, owner of the Warthogs — who will be renamed once they move downtown next year — and owner of Primo Properties said the first two floors of the 118,000 square foot, to be built behind the stadium’s right field wall, building will be open by the first game next April.

Craig Davis Properties and Commercial Realty Advisors are assisting Primo Properties in the joint venture, to be called One Ballpark Center.

Prim said the building has received commitments for 42,500 square feet of space, including offices for the team’s headquarters and a team store.

Prim also said a restaurant has signed on for the concourse level right, but he declined to name specifically any of the tenants.

The first 32,000 square feet of the building will be ready by Opening Day next year. The remainder will be complete by the first game of 2010, Prim said.

Developers hope the $22.6 million stadium will attract about $189 million in investments in the area which sits just off Business 40 near Peters Creek Parkway.

While the street level may include some retail, he said the Class A office suites for businesses will start at about 5,500 and be available for purchase, probably in the range of $200 to $225 per square foot.

Marketing Help Is on the Way for Small Businesses in the Triad

WINSTON-SALEM, N.C., Aug 11, 2008 /PRNewswire via COMTEX/ — Help is on the way for small businesses in the Triad. PRstore, part of the national PRstore Franchise, will open a location in Winston-Salem later this fall. PRstore specializes in public relations and marketing solutions for small businesses, similar to services normally available only to larger companies. PRstore will be located at the new The Shops at St. George Square on Hanes Mall Boulevard.
Launched in 2001, PRstore brings the traditional ad agency and public relations firm from behind obscure office walls to the visibility of the street. PRstore provides a friendly, retail environment with the same professional marketing services that have traditionally only been available through formal and often costly arrangements with full-service marketing agencies.
PRstore’s marketing solutions include the writing, design and production of a full array of marketing materials ranging from brochures to newsletters, Web sites, direct mail, rack cards, among other solutions. PRstore also provides press release services, media placement, marketing Gameplan development, logo development, as well as radio and TV commercials. PRstore also offers a variety of specialty advertising products for imprinting. A strategic Marketing Analysis is also offered to any small business owner free of charge.
PRstore’s retail units are supported by DesignCentral, a Charlotte-based staff of designers, copywriters, promotions specialists, web designers and printing coordinators who serve as the behind-the-scenes workforce for all PRstore locations. By centralizing their creative services, the retail units can provide a quicker project turnaround and a more collaborative effort than has typically been available to small businesses.
The Winston-Salem store joins more than 37 existing PRstore franchise units in 15 states stretching from New York to Hawaii. The emerging nationwide franchise network is forecasted to open more than 350 stores in all 50 states.
The Winston-Salem franchise is owned and operated by David Phillips. Phillips is a native of North Carolina. He attended Appalachian State University where he obtained Marketing and Management degrees before moving to the Triad. Once in the Triad, he worked for large automotive dealership and served as the Business Development and Marketing Manager.
PRstore’s emphasis is on convenience, ease of access, affordability, and the availability of marketing solutions purchased by customers who know what they need or need some guidance by PRstore’s professional marketing staff.
The Shops at St. George Square, strategically positioned on Hanes Mall Boulevard near Interstate 40, South Stratford Road and U.S. Hwy. 421 (Jonestown Road) in Winston-Salem, and convenient to Clemmons and Lewisville, is located in one of the most successful retail corridors of the Triad. The development will feature 60,000 square feet of Class A retail and office space, 40,000 square feet of retail shops, and an interior boulevard of 20,000 square feet of Class A office space.

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